by FidusTurn ad spend into conversations, not just leads.
Most businesses don't have an ad problem. They have a follow-up problem that shows up as an ad problem. The lead arrives, nobody calls for two days, and the report says cost per lead went up.
- Reaches a counsellor in minutes, with the course asked about
- Not reached: second try next morning
- Monthly: admissions by campaign
- Leads from Meta and Google sit in a sheet nobody opens
- You can't tell which campaign brought the customers who actually paid
- The agency reports clicks. You need closed business
- Junk leads and serious ones get the same treatment
Why your ad leads don’t convert
Clicks show interest, not intent. What has to happen in between.
We ask first. Then we set it up your way.
Which campaigns are running, and what does a good lead look like for you?
Ad forms connect directly. Each lead arrives with the campaign, the ad and their answers attached.
Who calls, and how soon?
The right person gets the lead in seconds, with a reminder if they haven't acted.
What should a lead hear before the call?
A first message in your voice, sent at a sensible hour. Not a generic autoresponder.
What counts as a win for you?
Every lead tracked to an outcome, so you see which ads bring paying customers, not only form fills.
If you'd like, our team runs the campaigns as well. If you already have an agency, we work alongside them and make sure their leads get called.
How this could look for a coaching institute.
₹40,000 a month on Instagram ads. Leads exported once a week. Counsellors called the newest ones first and the rest went cold.
Each lead reaches a counsellor within minutes, with the course they asked about. Unreached leads get a second try the next morning. The monthly report shows admissions by campaign.
An illustration of a typical setup. Yours will follow how your business works.
This is one part of how FLO works.
On its own, this fixes one thing. Connected to the rest, a lead becomes a booking, the booking becomes work for your team, the work gets checked, and the customer gets asked how it went. That's when a business starts running on systems instead of reminders.
Tell us how your business works. We'll show you what it could look like.
No demo script. A conversation about your business, your customers and what's slipping today.
We take on only a few new businesses each month. The first months need real attention, and we don't rush them.