FIDUS FLO NEWS

The update your competitors
haven't read yet

WhatsApp, Meta, Google, UPI — what changed, what it means, and what to do next.

About this section →
All (25) WhatsApp & Meta (14) Google & Ads (5) Payments & UPI (3)
Google AI Max Will Send More Search Leads — WhatsApp Follow-Up Still Closes Them Google & Ads

Google AI Max Will Send More Search Leads — WhatsApp Follow-Up Still Closes Them

AI Max for Search can lift conversions about 7% on Google's data. Indian SMBs still lose paid leads when WhatsApp follow-up is slow or ownerless.

Sep 23, 2026 Read →
Google Finally Shows Where Performance Max Spends Your Money — The 2026 Reporting Change Google & Ads

Google Finally Shows Where Performance Max Spends Your Money — The 2026 Reporting Change

Performance Max has always been a black box. From mid-2026, channel-level reporting reveals how your budget is split across Search, YouTube, Display and more — here is why that matters for Indian advertisers.

Jun 13, 2026 Read →
FLO
Google & Ads

Google Performance Max Now Has Asset Experiments — Indian Advertisers Can Finally Test What Is Actually Working

From April 2026, Performance Max campaigns support asset experiments. Combined with Real-Time Policy Reviews and the June 2 API update, Indian businesses running PMax can now test creatives properly instead of guessing.

Jun 4, 2026 Read →
FLO
Google & Ads

India Scrapped the Google Tax — and Now the Full AI Ads Toolkit Is Open to Indian Businesses

India's 6% Equalisation Levy on digital ads is gone from April 2026. Google followed by bringing its full suite of AI-powered advertising tools to Indian marketers — tools that US advertisers have been testing for months.

Jun 1, 2026 Read →
FLO
Google & Ads

Google Is Deleting Call-Only Ads — and There's a June 15 Deadline You Might Have Missed

Google stopped letting advertisers create call-only ads in February 2026. They stop running entirely in February 2027. And there is a separate June 15 deadline for offline conversion imports that is arriving in eleven days.

May 28, 2026 Read →
★ ★ ★ ★ ★
4.8  · 6 reviews
M
Mandeep S.
★ ★ ★ ★ ★

I want to give a massive shoutout to the incredible team at Fidus Synergies LLP. Finding a vendor is easy, but finding a true tech partner in your progress is rare—and that is exactly what they have been for us during the beta development of our cross-platform Vendor Management application. A huge part of this phenomenal experience comes down to their Principal, Sham Kamboj. Sham is an absolutely amazing and engaging leader who brings both brilliant technical expertise and a genuine passion for his clients' success. Under his guidance, the Fidus team didn't just write code or configure Out of box solutions; they delivered comprehensive solutions that laid a flawless foundation for our AI, Automated client experience workflows, Marketing Optimization Suite, mobile and desktop platforms. Their deep expertise in complex AI and Database engagements elevated our application from a standard operational tool to an intelligent, scalable, and future-proof ecosystem. Sham takes the time to understand the vision behind the technology, making even the most complex architectural challenges feel manageable and exciting. If you are looking for a forward-thinking, dedicated team to elevate your business, I cannot recommend Fidus Synergies LLP and Sham highly enough! 🚀

E
Eshan Gill
★ ★ ★ ★ ★

I’ve been using this CRM for the past 2 months, and it has helped me automate and systemize my business. Calls are being booked automatically, and clients are receiving regular follow-ups through email and WhatsApp. My show-up rate has increased, and my closure rate has improved as well. This is a must-have for every business owner.

D
Dr. Kavita Sharma
Sharma Dental Clinic
★ ★ ★ ★ ★

FLO transformed how we follow up with patients. Appointment reminders go out automatically on WhatsApp and our no-show rate dropped by nearly 40%. Setup was smooth and the team was very responsive.

R
Rohit Malhotra
Malhotra Coaching Centre
★ ★ ★ ★ ★

We enrolled 120+ students last batch using FLO's WhatsApp sequences. No manual follow-up needed — the automation handled everything from inquiry to fee payment confirmation.

P
Priya Nair
The Skincare Studio
★ ★ ★ ★ ★

Our repeat purchase rate went up after we started using FLO for post-sale WhatsApp follow-ups. The ROI calculator on their site actually undersells it — results came faster than we expected.

A
Arjun Mehta
Elevate Real Estate
★ ★ ★ ★ ★

FLO Konnect was exactly what we needed for site visit follow-ups. Quick to set up, works reliably, and the support team actually picks up the phone. Rare these days.

M
Mandeep S.
★ ★ ★ ★ ★

I want to give a massive shoutout to the incredible team at Fidus Synergies LLP. Finding a vendor is easy, but finding a true tech partner in your progress is rare—and that is exactly what they have been for us during the beta development of our cross-platform Vendor Management application. A huge part of this phenomenal experience comes down to their Principal, Sham Kamboj. Sham is an absolutely amazing and engaging leader who brings both brilliant technical expertise and a genuine passion for his clients' success. Under his guidance, the Fidus team didn't just write code or configure Out of box solutions; they delivered comprehensive solutions that laid a flawless foundation for our AI, Automated client experience workflows, Marketing Optimization Suite, mobile and desktop platforms. Their deep expertise in complex AI and Database engagements elevated our application from a standard operational tool to an intelligent, scalable, and future-proof ecosystem. Sham takes the time to understand the vision behind the technology, making even the most complex architectural challenges feel manageable and exciting. If you are looking for a forward-thinking, dedicated team to elevate your business, I cannot recommend Fidus Synergies LLP and Sham highly enough! 🚀

E
Eshan Gill
★ ★ ★ ★ ★

I’ve been using this CRM for the past 2 months, and it has helped me automate and systemize my business. Calls are being booked automatically, and clients are receiving regular follow-ups through email and WhatsApp. My show-up rate has increased, and my closure rate has improved as well. This is a must-have for every business owner.

D
Dr. Kavita Sharma
Sharma Dental Clinic
★ ★ ★ ★ ★

FLO transformed how we follow up with patients. Appointment reminders go out automatically on WhatsApp and our no-show rate dropped by nearly 40%. Setup was smooth and the team was very responsive.

R
Rohit Malhotra
Malhotra Coaching Centre
★ ★ ★ ★ ★

We enrolled 120+ students last batch using FLO's WhatsApp sequences. No manual follow-up needed — the automation handled everything from inquiry to fee payment confirmation.

P
Priya Nair
The Skincare Studio
★ ★ ★ ★ ★

Our repeat purchase rate went up after we started using FLO for post-sale WhatsApp follow-ups. The ROI calculator on their site actually undersells it — results came faster than we expected.

A
Arjun Mehta
Elevate Real Estate
★ ★ ★ ★ ★

FLO Konnect was exactly what we needed for site visit follow-ups. Quick to set up, works reliably, and the support team actually picks up the phone. Rare these days.