by FidusYour therapists are paid by the hour. Are they booked by it?
Even well-run spas leave much of their room time empty, mostly on weekday mornings. We set up a system that brings regulars back at their usual rhythm, into the hours you want filled.
BusySlowEmpty, still paid for
An illustration. Your week will look different.
Multiplexes sell morning show tickets for ₹99.
It is their emptiest hour. The hall, the staff and the projector cost the same either way, so they would rather sell a seat for ₹99 than leave it empty.
Maybe you can't make a 10 am show. But someone does. Someone is free while your therapy bed sits empty too.
- Weekends are full. Wednesday morning, the rooms are dark.
- Package sessions expire unused, and clients feel cheated.
- Regulars come monthly. Then they skip a month and never return.
- Our only offer is a discount for everyone.
That is not marketing. That is remembering.
- 18 SepKavya's massage
- 13 OctOne message, before the due date
- 16 OctDue again
Hi Kavya, it has been four weeks since your last massage. We have Wednesday at 11 am free, with a complimentary foot ritual. Would you like it?13 Oct
Yes please✓✓
Typical cycles, as a starting point. You set your own, and the system learns from each client's visits.
Regulars invited back at their own rhythm, into quiet hours.
Package balances and home-care oils, reminded before they expire or run out.
Simple routines between visits, so the benefit lasts.
What are they worth today?
Unfilled, these are worth about
₹0
a year.
If one in four got filled: ₹0
Simple arithmetic on your own numbers. Not a promise of results.
We ask first. Then we set it up your way.
Who are your regulars, and how often do they come?
Each client has a rhythm. Messages follow it.
Which hours do you want filled?
Only those slots are offered. Peak hours stay at full price.
How do packages work?
Balances and expiry dates tracked, with a reminder in time.
What can you add in a quiet hour?
A value-add, not a price cut.
Your peak hours stay at full price. Offers go only to the slots you choose, and only to clients who are due.
How this could look for a spa.
Weekday mornings were empty. Package sessions expired unused.
Regulars get one message when they are due, offering a weekday morning with a small add-on. Package holders hear two weeks before expiry.
Not every message books a slot. We start with a few weeks, see which hours fill, and adjust.
Working with Fidus, in their words.
I’ve been using this CRM for the past 2 months, and it has helped me automate and systemize my business. Calls are being booked automatically, and clients are receiving regular follow-ups through email and WhatsApp. My show-up rate has increased, and my closure rate has improved as well. This is a must-have for every…
I want to give a massive shoutout to the incredible team at Fidus Synergies LLP. Finding a vendor is easy, but finding a true tech partner in your progress is rare—and that is exactly what they have been for us during the beta development of our cross-platform Vendor Management application. A huge part of this…
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